Ways does Google pick which sites to trust when there are so many?

Backlinks are the answer.

Links back to your site are still one of the best ways to boost your rankings in 2025, but only if you do them right.

What Do Backlinks Mean?

• When another site links to yours, it’s called a backlink.
  It’s kind of like a vote of trust.
• Your post is more likely to be trusted by Google if a well-known blog links to it.
• There’s no way to show to search engines that your content is great if you don’t have any backlinks.

In what way do backlinks play a role?

• They give you power.
  Google thinks that a site with more high-quality links is more trustworthy. People will look to you for answers.
• They bring people in.
  Backlinks from well-known websites can bring you real users who click through and read your content.
• It helps you get a better rank.
  If everything else stays the same, a page with good backlinks will rank higher than a page without any.

Backlinks Aren’t Always Good

Google is smarter than ever, so be careful.
Getting backlinks from spammy or unrelated sites can hurt your ranks.

Do not:

• Getting backlinks for cheap
• Links from sites that aren’t related or are fake
• Auto-built tools and link farms

How to Get Good Backlinks (Without Being Pushy)

• Articles that are worth linking to To make lists, guides, tools, or tips that are useful. Links to value are great.
• Get in touch
  You should email the person you talk about in your piece (like a tool or an expert) to let them know.
  They could share your post.
• Blogging as a guest (still works!)
  Write for a blog that is similar to yours and naturally link back to your own work.
• List your business in directories
  Add your website to directories that are related to it, not just any spammy ones.
• Put in internal links First
  Put a link between your own posts. It helps Google better crawl your site and shows how it’s put together.

Last Thought

Backlinks are like suggestions in real life.
It doesn’t take thousands; a few good, honest, and useful ones can make a big difference.

First and foremost, help people. The links will appear soon.